How did Hatchet do at the Box Office?

Posted by Peter Hall - September 10th 2007 @ 4:06 pm

I haven’t even seen Hatchet and already it has taken up more dedicated posts on this site than any other film in memory.  Recap, shall we: I was a jerk about the poster.  I questioned Adam Green’s comments that the buzz was swarming.  I explained my not being there.  Not to mention various trailer postings and what not.

Now the real question is, just how did Hatchet do at the Box Office?  At my last count it was only playing in less than 60 theaters nationwide, but even still, one would expect some kind of numbers to be reported, no?  I’m not even making fun of the movie at this point, I am genuinely curious as to what kind of business it did.

It goes unmentioned in Box Office Mojo’s breakdown.  After searching, the only blog posts I can find referring to the issue are in reference to the exact absence of numbers I am in search of.  The only thing I can find is some radio DJ named Steve Mason and his "Fantasy Moguls Estimates", which claim Hatchet earned $92,500 over the last three days.

Rut roh.

And then there are these two posts at the official MySpace page, asking people to go buy tickets…

Now I feel kind of bad about not going to Baltidome…


rss 15 comments
  1. lyle 90
    September 11th, 2007 | 12:06 pm | #1

    In New York it was sold out on Friday and Saturday and one of the screenings I saw got a standing ovation. The movie is awesome! Hilarious, gory, and it plays like a charm. If you look at the website you’ll also see that it sold out in LA, Baltimore, and Austin- where news cameras showed up and it made the night-time news because the lines were so long. For a movie with no advertising to open on a handful of screens and garner over 100K it’s first weekend off of fan buzz alone…I can safely say it’s a winner. I think you can stop trying to pick on this movie now, dude. I like your site- but you’ve had a hard-on for Adam Green and Hatchet from the day you heard about it. Move on to the next little movie to pick on.

  2. September 11th, 2007 | 12:29 pm | #2

    I’ll take the hit for doubting Hatchet in the past, and being wrong about it, but this post wasn’t an intentional dig at the flick’s performance. I found it genuinely confusing that there were no official numbers for it anywhere on the web.

    I’m glad to hear it sold out its showings. I want it to expand, even if it is for my own selfish reasons.

  3. Adrian
    September 12th, 2007 | 7:34 am | #3

    lol, “Baltidome”

  4. Sean
    September 13th, 2007 | 7:40 pm | #4

    Yeah, it’s not even playing in my state, as far as I can tell. =/ It needs to EXPAND.

  5. Brian
    September 14th, 2007 | 11:52 am | #5

    did you ever get any b.o. numbers?

  6. September 15th, 2007 | 7:58 am | #6

    As someone who grew up watching “Friday the 13th” and other slasher pics in the theatre, I am sorry to report that “Hatchet” is crap and not goofy, fun crap, either. “Behind the Mask: The Rise of Leslie Vernon” is the post-modern slasher that should be getting all this love.

  7. September 16th, 2007 | 8:00 am | #7

    Brian, nope, never did find any official numbers. When the Box Office lists start getting updated later tonight, that might change, but I’m still doubtful.

    Scott, Damnit, I am getting off my lazy ass and watching Behind the Mask this week. I have sat on that movie for far too long now.

  8. jayOh
    September 17th, 2007 | 5:03 pm | #8

    Dear Horrors Not Dead,
    It is my unfortunate duty to inform you that this website may be currently subject to an attack of Guerrilla Marketing. It has been my suspicion on previous occasions in which a certain movie, here after referred to as “AX”, may be connected with these attacks. However, they still remain just suspicions, and as to the final verdict, i will leave it to you fair readers of HnD to reserve judgment for yourself. But first, you must ask yourself some questions. First, Who are these new people posting on HnD? More importantly, why do they only post when AX is mentioned? And really, of all these anomalous posts, as true as they may be about buzz for AX, How many are negative? It is not beyond the scope of a computer program to actively scan the internet for the mention of certain words in relation to others. Nor is it beyond the scope to limit that program to show only recent updates and distribute those found to a predetermined e-mail group as tasking. Now, having immersed myself in the study of CI and recently talking to an unnamed friend who is employed by a pharmaceutical company to employ such clandestine activities on a collegiate level, i have made my own personal decision. Your decision is your own.

    Amendum – Wouldn’t employing this technique of underground publicity, focused on talking about how much underground buzz a certain movie has, only perpetuate the “Buzz” behind it? Interesting technique if you really think about it

    ‘Yossairian whistled, “Thats some catch that Catch-22.” Dunbar just smiled and replied “Its the best there is.”‘

  9. September 17th, 2007 | 9:55 pm | #9

    You’re all robots to me.

  10. Jose3630
    September 18th, 2007 | 7:16 pm | #10

    no way man! ROBOTS was totally OFF THE HOOK! did you know the opening weekend that robots had!? INSANE! thanks mostly to the AMAZING visuals and HILARIOUS voice acting of Robin Williams. $260 MILLION world wide sales and the DVDS are still flying, your lucky if you can GET YOUR HANDS ON ONE for the low price of just $19.95.

    love the site by the way, a friend turned me on to it so i just had to google it!

  11. September 19th, 2007 | 1:38 pm | #11

    Hatchet is the best movie ever. The box office records are so off the charts that they shattered the counting machine… which is why you still haven’t seen any numbers.

    It’s a good thing you didn’t try to make it to Baltimore, as it was standing room only and even that was sold out.

    Twice.

    Hatchet: It is SO not a Japanese one.

    (Was that good enough? Can I get my check now?)

  12. January 5th, 2008 | 6:48 am | #12

    Am I the only person on the face of the Earth who has basically NO desire to see this?

    (and, for the record, I was raised on 80′s slasher films)

    J.N.

  13. January 5th, 2008 | 6:58 am | #13

    For the record, I finally saw Hatchet a few months back. I haven’t written the review yet, as I want to watch it again to be sure and I am also profoundly lazy. It was good, nothing great.

  14. Matt Jordan
    February 22nd, 2008 | 8:18 pm | #14

    I finally got to check it out, I enjoyed it. It was a nice throwback to the corny “trapped in the woods” slasher films of the 70′s. It was not the rebirth of the genre…but it was a nice ride.

  15. January 26th, 2009 | 12:41 pm | #15

    http://www.imdb.com/title/tt0422401/business

    You can finally sleep at night!

comment on this article


Recent Comments